Minor in Graphic Design

Art & Design (BA, BFA)

Minor in Graphic Design

The Graphic Design minor consists of five prescribed courses from Graphic Design core (15 credits) and two courses from the Art & Design electives list below (6 credits) for a total of 21 credits. This minor is recommended for students seeking to explore design principles, theory and techniques in a formal classroom setting while continuing study in their desired major. More generally, the minor is recommended for any student who wishes to further increase their employment options within the Marketing/Advertising, publishing and technical arenas to name a few. All students will create a professional portfolio of creative work.

Required Courses (15 Credits)

  • Introduction to basic two-dimensional design concepts, theory and techniques through the study of the principles and elements of art. Color theory and linear perspective will be introduced. (Special fee)

  • An introduction to the many tools involved in the creation of professional design problems including the Macintosh platform. Students will evaluate the assignments and solve these problems using the appropriate tools. A strong focus will be placed on technology and professional presentation skills. Computer software, one, two and four-color printing and the artistic processes of graphic design will be explored. (Special fee)

  • This second course in graphic design will concentrate on contemporary design principles and thought. Effective use of typography as a basis of high quality graphic design will be explored. In addition to gaining technical fluency in the Macintosh desktop publishing process, the student will be required to do projects with substantial focus given to design as well as technical skill. Interaction with fellow classmates will be fostered and employed as a resource in the conceptual and technical processes. Prerequisites: ART 101B, 205 (Special fee)

  • An exploration of visual systems, processes, and media for the expression of mental concepts in visual terms. This course will increase the student’s visual attentiveness and enhance their aesthetic and individual style. In addition to the examination of commercial trends and practices, the student will explore narrative structures and the artist book. Prerequisite: ART 305 (Special fee)

  • This course builds upon earlier typographic theory and practices discussed in ART 305. The class will explore the communication of ideas through the use of typography. This curriculum will allow the student to study past typographers and their contributions to graphic arts and foster a greater understanding of the origins of typographic design. Prerequisite: ART 305 (Special fee)

Elective Courses (6 Credits)

  • Students will explore the specific skills necessary to design posters as a means of mass communication. Working with large text formats, students will develop skills in research, the development of concepts and content, analysis and editing, and technical execution of typographic solutions. Critical thinking will be employed as purposeful and reflective judgment about what to believe or what to do in response to observations made by the student when evaluating creative solutions. Prerequisite: ART 305.

  • This course explores the history, principles, tools and practices of User Experience (UX)and User Interface(UI)design for digital platforms. The UX portion of the class will center on the cognitive science behind the discipline and what shapes the experiences between a user and a product or service. The UI portion of the course will focus on the presentation (look/feel) and interactivity of a product or service. Prerequisite: ART 335 (Special fee)

  • A studio based art course that creatively examines traditional and alternative books structures in relation to narrative content. This course provides an overview of methods used in the making of handmade books. Lectures, demonstrations and discussions will introduce students to creative processes involved in book making, including traditional and alternative book formats, adhesives and sewn binding structures, archival concerns, and methods for generating original images and text. The projects in this course will explore the interdependent relationship between form and content. Repeatable course by permission of instructor. Prerequisite: ART 101B or permission of instructor (Special fee)

  • This course in packaging design will offer the student the opportunity to work solely on three-dimensional packaging concepts. Starting with smaller projects such as a CD cover and moving toward packaging, branding and construction of a packaging identity program, the student will be challenged to generate portfolio quality packaging through the use of a computer. As part of each project’s development, the student will be involved in thorough research of the product and the audience. Prerequisites: ART 205 and 101B. (Special fee)

  • A basic introduction to the art of web design used as an informational and expressive visual medium through the use of software programs. Prior knowledge of computer basics and Adobe Photoshop required. The class will cover individual creativity, design skills, web development techniques as well as discussions about digital artists, web structure and critical reviews of existing art web sites. Prerequisites: CS 180, PHO 305 equivalent courses or instructor approval. Prerequisites: ART 101B and 205. (Special fee)

  • This practicum will allow the graphic design student to gain "real world" design and production experience through the development, design, and production of actual projects. Students will be required to work with clients in an effort to foster a greater understanding of how the design industry works. After meeting with the client, the student will (with the assistance of the instructor) serve as full capacity graphic designer. This practicum will require the student to be involved in budgetary concerns and printing press approvals. The student will also be required to keep a "log" of performed design and production-related tasks occurring throughout the semester. Repeatable course by permission of instructor. Prerequisites: ART 205, CS 180 and permission of the Department Chair.

  • In this course students will research and develop design elements which identify and advertise a corporation. Logos/trademarks, stationery, corporate collateral, uniforms, and vehicle identification will be researched, created and produced. All projects will be carried to final portfolio quality. Prerequisite: ART 305.

  • An investigation of historical and contemporary visual communications concepts, media and images and their role in graphic design with a primary emphasis on the twentieth century. The course chronicles the events, influences, movements in history that have impacted the graphic design community. This course will begin with the invention of writing and the early cave paintings, moving through the history of printing in Europe to contemporary design theory and ideals.

  • This course will be an exploration of design using text, typefaces and typographic technology to create professional typographic solutions. Typographic exercises will explore congruency between visual and verbal hierarchies, expressive use of typographic form, format/informational organization problems, and technical details of typographic specification and computer layout. In addition to a variety of projects focusing on typographic design, students will be expected to create and implement a new/unique typeface consisting of fifty-two characters and ten numbers. Prerequisites: ART 335.

  • This course addresses advertising design/production and client research. Ad campaigns and packaging concepts will be the specific design focus of this class. Utilizing contemporary design theory and tools, students will conceptualize, create and execute designs in a professional manner. This course will further reinforce the students' technical and problem solving skills by working with existing products instead of theoretical items. Prerequisite: ART 335. (Special fee)

  • The intent of this course is to provide an experience that integrates the design aesthetics learned in the graphic design into this web design course. In addition to reinforcement of design principles learned in previous design coursework, the use of current industry standard software products and end-to-end web site construction will be explored. The implementation of kinetic graphics as they are being used in the advertising and design industries will be an important component to this course of study. This course will place heavy focus on design principles, kinetic type, navigation and the visual interface of the website. Prerequisite:ART 367 (Special fee)

  • This advanced practicum will allow the graphic design student to gain more "real world" design and production experience through the development, design and production of actual projects. The addition of the added prerequisite ADV 301 Principles of Advertising gives the student more insight into designer/client relationships. As in ART 394 Art Practicum I, students will be required to work with clients in an effort to foster a greater understanding of how the design industry works. After meeting with the client, the student will (with the assistance of an instructor) serve as full capacity graphic designer. This practicum will require the student to be involved in budgetary concerns and printing press approvals. The student will also be required to keep a "log" of performed design and production-related tasks occurring throughout the semester. Repeatable course by permission of instructor. Prerequisites: CS 180, ART 205, ART 394, ADV 301 and permission of the Department Chair.

    Prerequisite: Take CS-180 ART-205 ART-394 ADV-301

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